Time to Say Goodbye

April 26, 2015 by
Filed under: Business, Finances, Technology 

The need to say goodbye is one of the most basic emotions.  It is always hard, never comes intuitively, and we struggle to say the word and stick to it.  There are myriads of songs on the topic.  One of my favorites will have to be Can’t Let You Go by Rainbow.  It is probably the right time for Mr. Nadella to sing goodbye to Microsoft’s mobile operating system.

The industry reported that in 2014 Microsoft had a pathetic 2.7% market share in the Mobile OS, dominated by Google’s Android and Apple’s iOS.  The thing is, Mobile OS’s are successful if developers create apps for them.  Obviously all developers are focused on one of the two mentioned above or perhaps, both.  There is little room for a third.  But that is not really the issue.  Strategically, Microsoft has decided to give away Windows for any device smaller than 9″, or any tablet or phone.  But it collects a $10 royalty or more on most major android devices.  2014 estimates put the royalties at around $3B.  This cash goes directly to the bottom line.  Sure, software has great margins, but not 100%, royalties almost do.

But wait, there is more.  Microsoft has reported hundreds of millions of downloads of Office for iOS and Android.  Office, the defacto corporate suite is Microsoft’s money making machine. It is a mind boggling product. Last fiscal year it was responsible for 40% of Microsoft’s OE and 33% of its revenue.  It operates at an outstanding 56% OE.  So, my loyal reader (singular), who do you want to protect?  An OS franchise that is going the way of the dodo or your money printing machine.  Microsoft will be better served, and it actually is, but the downloads and product of Office 365 for Android and iOS.  And, of course, the insane royalties it is collecting for android devices.  And then focus on cloud and other services.

So, Mr. Nadella, it is time to say “goodbye” to the product that made Microsoft exist and dominate the PC industry, at least the mobile kind. In case you don’t know it, I’m taking the liberty to post the entire lyrics of Rainbow’s song on this piece since it seems that Master Richie Blackmore and Joe Lynn Turner had predicted the demise of Microsoft’s Mobile OS and wrote this song.

“Day after day I’m waking up
To find that you’re slipppin’ away
Night after night
I can’t fight the emptiness inside

There’s nothin’ I can say
Now I know you’re turning me away
It’s only you know disguise but you don’t have to hide
The truth is in your eyes tonight

I don’t wanna live a lie
But I don’t wanna say, “Goodbye”
And I can’t let you go, even though it’s over
I just can’t let you go
I know your love is growing colder

One look in my eyes and you’ll realize
You got my heart in your hands
Won’t you let me know somethin’ more
Where did we go wrong, girl?

I don’t wanna fight
All I wanna do is try and understand, yeah
I’m reaching out for you, babe, what can I do?
I’ve been holding on so long

I don’t wanna live a lie
But I don’t wanna say, “Goodbye”
I can’t let you go, even though it’s over
I just can’t let you go
I know your love is growing colder
And I can’t let you go, even though it’s over

I don’t wanna live a lie
But I don’t wanna say, “Goodbye”
I want you by my side
And I can’t let you go, even though it’s over
I just can’t let you go
I feel your love growing colder

And I can’t let you go, even though it’s over
I just can’t let you go
Feel your love is growing colder

Don’t go
Though I know it’s over
I just can’t let you go.”

Enjoy.

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